Continuous Heatmaps do not support A/B testing on the same URL
Tracking Variations with Different URLs
With this setup, Hotjar is able to record Heatmaps for the A/B test if the URL is different for each variation.
Two separate Heatmaps should be created, in this case, to track both pages. Our targeting rules could be:
Tracking Variations on the Same URL
If your A/B test loads different content randomly each time a new user lands on the page, tracking can be done by Using Events for Heatmap Targeting. This method is currently only available on our Plus, Business and Scale plans.