Following the Supreme Court decision South Dakota v. Wayfair, Inc., Hotjar is monitoring state-by-state sales volumes. If you are buying your Hotjar subscription from a city or State where Hotjar will have a sales tax obligation, you will see a new sales tax line item on your future Hotjar invoices, but no sooner than September 25, 2023.
If you are an exempt organization, you may not be liable for sales tax regardless of this change. Contact support@hotjar.com with any tax exemption documents to confirm and verify your tax-exemption.