By default, Hotjar does not provide a way for Hotjar User IDs or the data collected to be linked to your internal IDs/data. Our tools are designed to give you a holistic understanding of your visitors’ experience, so you can identify common issues and opportunities for improvement. This can be done without linking data to specific customers.
To summarize what you can do currently, once user attributes are being sent to Hotjar you can:
- Filter Recordings by User Attributes (and User ID), as well as view User Attributes within for a Recording.
- Target Polls and Incoming Feedback widgets by User Attributes (this does not pass the values to responses)
- Perform Visitor Lookup and deletion requests by User ID
You can read more about our approach to privacy in a blog post by our CEO.