User Attribute targeting is only available to sites on a Business plan
Read more about Hotjar Pricing by Plan. Additionally, User Attributes can only be used on V2 billing plans or newer. If you are unsure which billing plan version you are on, read about how to Identify your Billing Version.
Using Hotjar's User Attributes feature, you can send attributes about your users to Hotjar and use these to target Polls based on predefined conditions. For example, you could tell Hotjar exactly when somebody signed up for your service, what industry they work in, or what their total customer lifetime value is. This allows you to target a specific set of users to your site, such as “target this Poll to paying customers only”, offering more relevant answers to the questions you have about your visitors.
Before you can use this guide, you need to have setup User Attributes
If you haven't yet setup User Attributes for a site now, checkout our 4 step guide to setting up User Attributes.
Targeting Polls and Incoming Feedback with User Attributes
Create a new Poll or Incoming Feedback widget.
If you're not sure how, the following guides can help:
In the Targeting section, select the option to show the Poll to Users with specific attributes.
Click Add Attribute.
You can add multiple attributes to the targeting rules
Once you have selected one attribute and condition, you can add more by clicking Add Attribute again.
Select the User Attribute you want to target.
Select the User Attribute condition you want to trigger the Poll on.
This allows you to be more specific about what user attributes the widget can trigger on. For example, you could select "all users who signed up less than 7 days ago".
Once you have selected the correct condition, click Apply.
Once you've created the Poll or Incoming Feedback widget, it will now only appear for users who match the conditions set with your User Attributes filters.