The Slack integration is only available to Business plan customers on V2 billing
Hotjar's integration with Slack is available on V2 billing plans or newer. If you are unsure which billing plan version you are on, read about How to Identify your Billing Version.
The Hotjar Slack integration allows Slack users to push Hotjar Incoming Feedback data to channels within their Slack workspace. Check out our product update for an overview of the Slack integration release.
Hotjar's Slack integration has a few requirements you should be aware of.
- The Hotjar Slack integration is only available to Hotjar Business customers (V2 billing). Not on Business? Learn how to upgrade your plan in-app.
- Only an Admin or the Account Owner of your Hotjar account can enable the Slack integration in Hotjar, while in Slack, only your Slack admins can enable it.
- The Hotjar Tracking Code needs to be installed on your site.
- You'll need to have an active Incoming Feedback widget targeting your website in order to collect the data that will be sent to Slack.
The Slack integration can be enabled in your site settings, on an existing Incoming Feedback widget, or in the Forward Feedback step while creating a new Incoming Feedback widget. We'll go through each method below. Scroll down or click on one of the following links to get started:
- Enable the Slack integration on an existing Incoming Feedback widget
- Enable the Slack integration on a new Incoming Feedback widget
- Enable the Slack integration in your Hotjar Site settings
- Verify the integration was enabled successfully
- Limitations
Go to the Incoming page within your Hotjar dashboard.
Click the View Responses button next to one of your Incoming Feedback widgets.
Click on the Forward Feedback icon.
Choose a specific method to forward your feedback, or click Manage to look at your settings.
If you are not one of your company's Slack admins, you will be prompted to send a request to your Slack admin. Once they've granted this request, you can enable the integration for your Incoming Feedback widget.
Enable the Slack integration on a new Incoming Feedback widget
Create a new Incoming Feedback widget.
Select the Forward Feedback section.
Click the Receive feedback responses via Slack toggle.
Click the Enable Slack Integration button.
This will prompt you to allow Hotjar to send data to your Slack Workspace. To allow, click Authorize on the Slack prompt.
If you are not one of your company's Slack admins, you will be prompted to send a request to your Slack admin. Once they've granted this request, you can enable the integration for your Incoming Feedback widget.
Select which Slack channel(s) you would like to send your responses to, then click Next.
Enable the Slack integration in your Hotjar Site settings
Enabling the Slack integration in Site settings will allow all your Hotjar admins to enable the Slack integration inside Hotjar at any time, without a Slack admin needing to authorize it in the future.
Go to the Hotjar integrations page.
Select the site where you want to activate the integration in the drop-down menu.
Click the Connect With Slack button.
This will prompt Hotjar to request permission to post events to Slack as they occur. After granting Hotjar permission to integrate with your Slack workspace, you'll be returned to the Hotjar interface. At this point, your Slack integration will show as active.
Verify that the Hotjar Slack integration is successfully enabled
To verify that the integration is working properly, we suggest following the steps to create a new Incoming Feedback widget and submit a feedback response yourself.
Create an Incoming Feedback widget.
On the Forward Feedback Step, toggle the switch to receive feedback responses via Slack.
Select which Slack channel(s) you would like to send your responses to, then click Next.
Set your widget as Active and click Save.
Go to your website and submit a response through the widget you've created.
The Incoming Feedback response will appear in the corresponding Slack channel(s). 
Viewing feedback responses in Slack
Once the integration is complete, you’ll see the following data appear in Slack:
- Respondent's email address (if provided)
- Response message text
- URL of the page where the response was submitted
- Emoticon to display rating (Hate Dislike Neutral Like Love)
- Full response button - will link to response within your Hotjar dashboard
Limitations
At the moment this integration will only be able to display Incoming Feedback data in your Slack workspace. No other Hotjar tools are currently supported. However, we're exploring ways to expand this integration to other tools in the future!
Having trouble?
Be sure that you're meeting all the requirements listed at the top of this article. If you're still having trouble, Contact support and we'll be glad to help!