Your one-stop for information on Hotjar plans and pricing:
- Latest Hotjar Plans and Prices
- What does each plan include?
- What happens when you go over your plan's daily pageview limit?
Latest Hotjar Plans and Prices
If you became a paying customer on or after September 4, 2017, you can take a look at current Hotjar pricing.
Did you become a customer before September 4, 2017?
If you became a customer before September 4, 2017, you might be benefiting from a previous version of our plans and pricing.
What does each plan include?
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Heatmaps |
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Basic |
Plus |
Business |
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How many Heatmaps can I have? |
3 at one time. You can delete old ones to make room for new ones. |
UNLIMITED |
UNLIMITED |
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How many pageviews can each Heatmap have? |
1,000 per Heatmap |
1,000 or 2,000 per Heatmap |
1,000, 2,000, or 10,000 per Heatmap |
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Recordings |
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Basic |
Plus |
Business |
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How many Recordings can I have stored? |
300 at one time. You can delete old ones to make room for new ones.
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UNLIMITED |
UNLIMITED |
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How many Recordings can I generate at one time? |
100 Recordings |
100 or 2,000 Recordings |
100, 2,000, or 5,000 Recordings |
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Forms |
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Basic |
Plus |
Business |
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How many Forms can I track at one time? |
3 Forms at one time. You can delete old ones to make room for new ones.
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UNLIMITED |
UNLIMITED |
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How many sessions can I track for each Form? |
1,000 per Form report |
1,000 or 2,000 per Form report |
1,000, 2,000, or 5,000 per Form report |
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Funnels |
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Basic |
Plus |
Business |
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How many Funnels can I have set up at one time? |
3 Funnels at one time. You can delete old ones to make room for new ones.
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UNLIMITED |
UNLIMITED |
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How many sessions can I capture on each Funnel? |
UNLIMITED |
UNLIMITED |
UNLIMITED |
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Feedback Tools: Polls, Surveys, and Incoming Feedback |
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Basic |
Plus |
Business |
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How many Feedback tool widgets can I have at one time? |
3 of each kind. You can delete old ones to make room for new ones. |
UNLIMITED |
UNLIMITED |
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How many responses can I get with widgets? |
UNLIMITED |
UNLIMITED |
UNLIMITED |
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Advanced Features |
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Basic |
Plus |
Business |
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Targeting |
URL Only |
URL and JavaScript triggers |
URL and JavaScript triggers |
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No |
Yes |
Yes |
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Manual |
Manual and automatically using JavaScript |
Manual and automatically using JavaScript |
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No |
Yes |
Yes |
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Visited URL, Exit URL, Landing URL, Session Duration, Page Count, Tags, Favorite, User ID, Country, Device, Browser, and Operating System. |
Same as Basic. |
All of the previous filters plus Referrer URL, Rage Click and U-Turn* |
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Choose percentage of visitors who will see Feedback widget |
No |
Yes |
Yes |
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No |
No |
Yes |
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Remove Hotjar branding from Feedback tools and shared Heatmaps/Recordings |
No |
No |
Yes |
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No |
No |
Yes |
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Data Retention |
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How long is my data stored? Learn more about data retention here. |
Analytics Tools: 365 days from the date the data was collected. (Recordings, Heatmaps, Funnels, and Forms) Feedback Tools: Indefinitely (Polls, Surveys, and Incoming Feedback) |
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* These filters are currently only available on our V2 Business plan or higher. See what version of the Business plan you are on.
What happens if I have more pageviews than the plan allows?
If your site gets more pageviews than the plan limit, Hotjar will collect data from a sample of your site’s daily traffic. There are no overage charges.